If you want to grab your clients’ attentions for this year's holiday season, you must act now! We don't want to scare you with a countdown to Thanks Giving or Christmas, but if you want to make this holiday season a profitable one, you need to make sure you are offering the best shopping experience to your clients with the functionalities they require for this particular time of the year!
ECOMMERCE TIPS FOR 2010 HOLIDAY SEASON
Start planning your website upgrades and improvements to make sure they are all ready by October, so you have plenty of time to test and launch all functionalities for your eCommerce website. Avoid launching new features in November or December, so your holiday activity is not affected.
Plan for inventory/stock availability for these dates. Take seasonality into consideration, holiday buying may be different from the rest of the year.
Plan for marketing the holiday season. Change your website colors, or at least add “holiday decoration” to it. All marketing and advertising aspects need to be planned in advance, so we recommend to start thinking about your holiday theme now! New banners, adapt your logo to the season, holiday promotions, themed gift cards, and many other ideas can be suggested by our online marketing team.
SOME OF THE MUST HAVE ECOMMERCE ADD-ONS FOR THE HOLIDAY SEASON
Wish List: Including a Wish List in your website is a smart move! Your visitors will be able to keep track of those special items they would love to purchase these holidays for themselves or for others. Since there is NO purchase necessary when placing items in your Wish List, you can keep items you are not quite sure about, as long as you’d like.
Customer Reviews & Ratings This functionality will fuel your analysis in customer’s satisfaction of that determined product, allowing users to participate in your website by reading and writing reviews strengthens your online community. Your clients will appreciate other buyers reviews and rating to make a more informed purchase, specially on holiday season, when they have to many things on their minds and need to have quick access to information!
Gift Registry: This functionality will allow your clients to write their own letters to Santa right from your store! Your benefit is that they will browse your website over and over, and what is best they will tell their friends and family to visit your website to check out their gift registries! Very efficient to attracting new clients in the most competitive season of the whole year!
To find more information about these and other eCommerce add-ons click HERE.
Act now and don’t miss the opportunity of making all enhancements to your website before is too late for this Holiday Season! Contact our Christmas elves…I mean Sales team via email by clicking HERE or call our toll free number 1-800-814-4761.
Friday, August 27, 2010
Tune up your eCommerce store for this Holidays!
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