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Tuesday, August 24, 2010

Gproxy Design eCommerce Add-Ons for Better User Experience



Gproxy Desing’s Research and Development team has created a group of eCommerce add-ons to fulfill our clients’ needs of functionalities to offer the best user experience possible in their online stores.

According to today’s eCommerce best practices, to offer a good user experience, there are some guidelines to follow. It is imperative to present a good user interface, both designwise and usabilitywise. Our team of experts can help you define the best layout for your website, always taking into account your target audience and industry to be able to analyze their shopping behavior. With that information they will be able to define options for your website that are ROI oriented.

Once the layout is defined, our Creative team will help you define the color palette to use in your store, that will always be reminiscent to your brand identity. Fonts, styles and images are key to generate a strong brand awareness throughout your online store.

However, usability and design are not the only factors that will produce a good shopping and user experience; eCommerce functionalities will make the difference.

Here’s an example of a very successful client that is currently making a good use of the functionalities that our team has created. This client is Ruff Wear, a company whose mission is to build performance products that enhance and inspire outdoor adventures for dogs and their human companions.

The eCommerce add-ons that you can find in this website are:
  • Product Image Rollover Zoom
  • Recently viewed items
  • Tabbed content
  • Product Images Gallery
  • Customer Reviews and Product Rating

To learn more about these functionalities and how we can help you improve your online store’s shopping experience, contact Gproxy Design today! You can contact our Sales Team by clicking HERE or by calling our toll free number 1-800-814-4761 and start learning about the future of eCommerce!

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